Welcome! This blog will focus on using embedded metadata to help photographers and other content creators protect their work and make it more valuable. We’ll talk about how website operators can do their part and help protect themselves from copyright problems, simplify their workflow and make their sites more authoritative.
This effort grew from my experiences when I was searching the internet for Creative Commons images to use in my own work. I found thousands of wonderful photos, but few of them possessed captions.
Virtually none had metadata that made clear who the works creator was, or under what terms the photo was being offered to the online world. That was a pain. I had folders full of hundreds of great images. But many I couldn’t use
The light bulb came on and I realized that here was an opportunity to use my particular, some would say peculiar, talents to make the world a little better place.
As I build this blog, we’ll have how-to posts and videos featuring the best and most popular software for working with metadata, including the Adobe Creative Cloud/Suite products, specialized tools like Photo Mechanic, and great find inexpensive products for serious visual communicators on a budget.
We’ll talk about topics that will interest photographers, webmasters, designers, developers, marketers, public relations pros, and social media directors.
From time to time, we’ll call on top-tier experts to share insight into their specialties.
Join the cause
Please join in. Please spread the word. Teach your friends and business associates that standing behind your work by signing it is the right thing. Publishers can help by being mindful and properly attributing works. Tell them how it makes good business sense. Show them how easy it is. Invoke the great Wilson Hicks, who taught that a picture and words is the basic unit of communication.
Mostly, this blog is here to help. Fellow metadata warriors, please participate in the comments, tell me what you’d like covered, point out my errors, share posts you find useful and spread the word.
Until next time, keep calm and mind your metadata. Speak your mind in the comments.