A nefarious metadata plot has been unearthed and news of it is streaking around the interwebs. An Australian law student named Edin Jusupovic was casually looking at photos downloaded from Facebook in a hex editor and tweeted about what he saw.
And from there, as they say, the rest was history. When last I looked, Jusupovic’s tweet had been retweeted 16,637 times, there were nearly 2,000 mostly clueless replies to his thread, and no less a journalistic standard-bearer than Forbes had weighed in: “Facebook Embeds 'Hidden Codes' To Track Who Sees And Shares Your Photos”, cried their headline.